
Festival of Creation
White Rabbit Clubhouse
White Rabbit presents

What happens when a room full of strangers becomes a network before they even know they're in one? This interactive session starts with a simple childhood game and unfolds into a journey through the history of alternate reality games (ARGs) and transmedia storytelling, fiction that refuses to admit it's fiction. Along the way, the audience won't just be listening; you will unknowingly generate the raw material for something collective, the shape of which won't be clear until after the session ends. Expect history, a little nerdery, one very silly game, and definitely not a talk.
Chris Vieville is a go-to-market strategist and gaming-industry specialist with 15+ years building GTM engines, scaling partnerships, and leading community-driven growth across gaming, B2B SaaS, and startups. He scaled SnapEngage past $15M ARR, leading sales, marketing, and customer success; built partnership programs from the ground up; and got his start in community management at game studio Realtime Worlds. A TEDx and Ignite speaker who runs multiple Open Coffee Clubs and organizes Startup Week, Chris lives at the intersection of gaming, technology, and community.
Friday, October 23, 2026 at 12:00 PM
12:00 PM - 1:00 PM
Free
This event is free to attend. No tickets required.